Organizations constantly collect data—on their customers, products, suppliers, sales and internal operations. Data flows in from tiny sensors, web sites, smart devices, partners and internal corporate systems
But all that data is only as good as the decisions that are made based on it. Otherwise, it is just taking up storage space. This article talks about the use of data collection and analysis in the auto industry. Read it for ideas on how to put data to better use at your organization.
SAS Customer Intelligence 360
December 3, 2024
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Don’t let outdated customer marketing tools and data silos undermine your customer experience strategy. Read about the benefits and features of @SAS Customer Intelligence 360 in this solution brief.
